Working with leading specialist mechanical and electrical services contractor, Oakray in Enfield, we brought together our creative skills, website design, copy writing expertise and project management experience to carry out a long overdue brand refresh. Taking this through to the new website design, a new suite of services brochures and the launch event PR, we provided a ‘full service’ to support Oakray through this exciting period.
We created a stronger, cleaner version of the original Oakrays ‘oak leaf’ logo, designed to work well online, in print and on their vehicle livery, to take this highly successful business forward.
We designed a brand new fully responsive website, using a cost-effective responsive template. Working with Oakray to fully understand their offering, we wrote the copy for the site, ensuring the messaging was on point, with a consistent tone of voice. Designed to convey Oakray’s professionalism and high-quality service to customers including local authorities and private organisations, the simple navigation provides a fantastic user experience.
Carrying the new identity through to a suite of corporate literature explaining their key services was an important part of this project for Oakray. We created a holding wallet with a set of inserts explaining the four specialist services Oakray provide, produced as short run digital prints, plus of course as pdf web downloads.
To launch their new identity, along with their newly refurbished offices, we helped Oakray organise a corporate launch, with employees past and present, clients from across the business and representatives from local press. The event was a huge success and Oakray continue to go from strength to strength.